SM Entertainment partners with the independent label Baljunso

SM Entertainment ties up with the indie label, Baljunso.

SM Entertainment sees potential in independent industry in creating huge name in the mainstream, thus invest in Baljunso. Kang Byungsong, CEO of Baljunso, has worked as Director in Can Entertainment which will be beneficial with his latest partnership with SM.

This joint will provide a balance of opportunities between these two industries, mainstream and independent. Also, this will showcase the talents of the artists both worlds.

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SOURCE: Newsen