Jang Geun Suk to endorse Italian outdoor brand ‘Ferrino’

Hallyu star Jang Geun Suk has been chosen as the new face of an outdoor clothing brand, ‘Ferrino’.

Jang Geun Suk became an exclusive model for Italia-based outdoor clothing brand Ferrino, which launched its first store in Seoul early this July. The brand chose the singer-actor as model as his own style and active image matches well with the identity of clothing brand.

A representative from ‘Ferrino’ said, “Our new deal with Jang Geun Suk is expected to be a new turning point for us to shed a fixed image of outdoor clothing models.”

As Jang Geun Suk became the brand’s new model, it is expected that they will begin promoting through advertising and pictorials this month.