Super Junior’s Siwon becomes Asia model of ‘LINE’

Super Junior’s Choi Siwon has added one more project to the list of his CF gigs!

According to SM Entertainment on April 12th, Super Junior’s Siwon has became the newest model of mobile messenger ‘LINE’ in Hongkong, Malaysia, Indonesia, Vietnam, Singapore and other Southeast Asia countries.

A representative from ‘LINE’ stated, “We thought that Siwon’s sharp and classy image would fit the brand image very well, and we decided to invite him to be the advertisement model of us.”

On April 11th, Siwon attended a press conference of ‘LINE’ in Hong Kong, and released TV CF of the brand for the first time. He will then head to Malaysia on the 12th for more promotional activities.